Christmas Starts Here
Agency: XSAGA
End Client: Westfield Mall of the Netherlands
Location: Westfield Mall of the Netherlands, Leidschendam
Pictures: Joni Israeli & Jorrit Lousberg
Westfield Mall of the Netherlands is one of the biggest and most luxurious shopping mall in the Netherlands. As is fitting with their brand, they kick off the shopping season each year with a marvelous event. Starting with a symbolic push of the button, triggering a massive fireworks show, all Christmas lights on and in The Mall are turned on for the coziest time of the year. After the initial show, thousands of customers are treated to a special performance inside The Mall.
For this event, we provide full productional support. This means we supply audio, video and lighting, but also manage power distribution, production tents, safety drawings and the stage design.